Saturday, 13 November 2010

Road shows....the benefits

Sam Biddle Demoing Gel Design
Last Sunday I was in Manchester at the 2nd annual IBD road show. After a very busy day, many demo's and plenty of visitors, I ask Amber Gibbons Brand Manager for IBD why these days were so important.

She told me that with such a huge demand for IBD in the North, this is a popular day. "We wanted to give something back to our customers and Show case new products from colour gels, artistic design and Gelac." she also told me that Grafton's will be holding more IBD open days nationwide in 2011. The next one will be the south east, so watch this space!

Gel Design Demos
 It is interesting that these events are so popular, Jo Shirley has had a massive success with her Ez Flow Road shows in the North.  Red 10 is holding their 4th roadshow and competition at the end of the month on Sunday 28th.

I think they are a valued addition to the industry, supporting the shows and offering nail technicians with a passion to learn an opportunity to get a look at new ideas, be inspired by the great product lines and of course mingle with fellow techs. You have to agree this can be a lonely profession at times.

Generally free to attend and held on a Sunday they couldn't be made easier for you to join in;  So please go and support your local road show, accept the invitation because you never know what you might take home with you.

Laura Hughes National education co ordinator
Gelac demo's & Amber Gibbons Brand Manager 

1 comment:

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