email: info@sambiddle.co.uk www.sambiddle.co.uk

Friday, 26 June 2009

Are you incomparably unique?

Do you find yourself comparing your skills and talents with others around you, as technicians we find this habit very hard to break, looking at what other people are doing and judging their talents against our own.

We just have to face it there is always going to be someone else more talented than you, it might be that they seem to be creative than you feel, or display a unique talent that you covet. But equally there will always be those who are less than you in all these ways.

The way to find out who you are is not by comparing yourself with others, but by looking at fulfilling your own potential the best way you know how.

Monday, 22 June 2009

Greetings from Greece



Last Month, I was invited to Greece, working with AME, I wanted to bring you a taste of what I got up to.....I am not sure why I have an affinity with Greece perhaps it is because I was born in Cyprus and can connection with their laid back easy nature, their friendliness and willingness to help is refreshing. Perhaps it was because I met my husband under the Greek sun or is it the food which I have fond memories of eating, spending most of my teenage years eating maze’s, and pita’s filled with Greek salads and humus. Whatever it is, I am always thrilled to be invited back to Greece, and help Anna Almbanis, one of Greece’s top nail technicians and her team at AME. This was my third visit and this time at the beginning of the summer, so I certainly experienced a little of how hot it can get in Athens.

Booked to demonstrate at Athens beauty show, I spent the first two days working on the impressive Ez Flow booth. Anna and Angelo Almbanis of AME are the distributors for Ez Flow, Jessica and a whole host of other products in Greece, along with running an extremely successful franchise of Nyxi Nyxi salons. This dynamic husband and wife team, have superb offices in the best part of town, with a shop and training rooms.

But this is not where my journey starts, early on Saturday morning, Anna and I head off to the Television studios, where we are scheduled to appear on their version of GMT. After waiting for make up and hair, and meeting a

whole host of exciting ‘names’ in the green room we finally were live on air, Anna showed off the new Minx wraps, while I did some 3D lilies on her finger tips.

The show in Athens is a one which includes nails and beauty, hair and makeup.

Packed together there is a range of different booths both large and small, zig zagging down the aisles. As the visitors make their way down the hall, rising up in front of them is the large and very shiny Ez Flow stand. With an imposing magenta wall at one end, the booth housed polishes from the Jessica range, shelves and shelves jammed packed with Ez flow colours and products, on a back drop of mat and gloss white. Large white shiny tiles lined the floor with its clean lines giving this stand a polished and professional feel.

There were three plasma screens all showing my Pure fantasy and new Pure design DVD’s, and a long one wall, a long white table for me to demonstrate. Wow!

Saturday I concentrated on design nails, showing visitors to the stand, just how far we could push the acrylic, and give them some inspiration and ideas of what they could achieve in the salon and on their clients. I even produced some pink and whites, but renowned now for my fantasy nails, was asked time and again to make something elaborate on the end of their finger tips. Sunday was a fun day, completely dedicated to fantasy. Nothing was held back producing, parrots and peacocks, lilies and roses, butterflies and bling, from the abstract to the bizarre, I spent the day producing Fantasy creations to show nail technicians just what can be achieved with acrylic and gel.

I have met some amazing people at the show, and had the opportunity to work alongside Aggelikh Sidiropoulou from Urkraine, one of Anna’s educators, she produced some sublime Russian inspired designs over the weekend, adding her own particular brand of style to long and pointed stilettos.

I didn’t attend the show on Monday as we had two exciting seminars planned. With only 20 places available on each, we ran both workshop until 9.00 at night. The idea was to show a range of idea’s using both coloured acrylic and gel which can be used within the salon. I showed 2 gel nails, incorporating the brand new celestial bodies range from Ez Flow, and another utilizing three different application techniques using a Varity of colours. These design are exclusive ‘Sam Biddle’ designs available only through ‘Be inspired’ workshops, where I have the freedom to push the bounders and show something unique to nail technicians all over the globe. Using acrylic, we covered a range of different application skills including the now very popular stiletto shape, finally finishing the day with a fantasy rose. Everyone had an opportunity to try out these new application techniques and work on some of their own nails.

Another very early start on Tuesday morning, when I took a flight up to the north part of Greece, and visited the sub distributor in Thessaloniki; Elena Tapra. She had also organized another two seminars, where I worked with both gel and acrylic, to present some new ideas and designs for their salons and customers to enjoy, and showing them how best to market these and increase business. Making a mad dash back to the airport, I was to fly back to Athens, and my hotel, with a few hours sleep and with only a few hours before I was to catch a flight home to the UK with plans to return in November, I was able to catch a well earned rest on plane.

Thursday, 11 June 2009

Last chance for June offer!


I wanted to let you know about the fantastic offer we have running.

For only £55 you can attend a “Be Inspired” workshop. The London class is now fully booked, and we only have one more date left at this special June price.

Come and join us in Coventry at Ellison’s for this great class which won’t fail to help you bring something different to your business and show your clients an alternative look to their nails.


Using both Gel and Acrylic, we are working on design application only and not structure…giving those of you not used to working with coloured gel or acrylic an ideal opportunity to dip your toes into an alternative for your service menu.

How can you let this opportunity slip through your fingers. With only a few days left and places limited. Email me on info@sambiddle.co.uk

Saturday, 6 June 2009

CHANGES!


I am thrilled to announce some changes within my business and a new working relationship with Grafton’s international. Until recently I have predominantly been working with just the EzFlow Nail Systems and their education team, but in my new independent relationship, I will be working with all of the Grafton brands including Ez Flow and IBD which allow me to provide an all round Education experience for Nail Technicians wishing to take the next step into colour and design. It gives me the freedom to build on the un bias workshops and classes provided by ‘be inspired’, as well as working within the whole of the industry independently.

I started the ‘be inspired’ classes in 2008 because of the growing demand for advanced Education. It is not a replacement for Education with the larger Nail companies, brands and through college, but it is a tool that will complement the training that is currently offered and to further enrich the students and Nail Technicians learning. Building on their skills and showing them new areas to develop.

Sunday, 31 May 2009


I have some exciting news!

Even though we are all struggling in this economic downturn, many of you still understand that the importance of learning new skills and keeping up to date with trends, will only help to improve our businesses.

Therefore I offer you over 50% discount on all of my “designs for the salon” workshops running throughout June 2009. 

Normally £115

Now only

£55

DESIGNS FOR THE SALON

Brings you ideas and concepts which are outside the box, work smart with your materials and produce amazing results, which are quick to apply in salon viable nails. With four exciting new designs, you will cover a range of techniques.

7th June - Nr Southampton * 14th June - London *  22nd June - Coventry

 Limited places available; book today by emailing info@ sambiddle.co.uk

Reference; designs@50 and the date

Times 10.00-4.00

Friday, 29 May 2009

Say Goodbye to being Shy.



Do you have a bout of the bashful? Even the most brazen of us still feel self conscious now and again. Shyness is one of those uncomfortable feelings you would rather not have, sneaking up on you and making you feel insecure, alone and scared.

Can you agree with any of the following statements?

I find it very difficult to talk to new people
I lack confidence with people
I feel tense and nervous when I try to initiate a conversation
At work I have difficultly talking to other people
I often tense up and forget what I was about to say when I am talking to some one new.
I am especially nervous when talking to someone I fancy
I often replay entire conversations in my head and wish I had said something different
People see me as quite when really I don’t want to be.

Touching the lives of around half of the population shyness has been a subject for much research and can even be scientifically measured. Varying from person to person it can strike out in any kind of social situation affecting your feelings, thoughts and behaviour. How self conscious do you feel? Are you scared or nervous around new people? Are you insecure and hold back saying or doing something because you’re concerned about how others might respond? The key to being a successful and sought after nail technician is to communicate with your clients, providing a relaxing atmosphere and allowing them to enjoy the experience they have with you. Beat your self consciousness and see your clients come back for more.

Eye contact

It is hard when you’re shy to look some one in the eye, some one who is self conscious may feel that allowing others to see into their eyes is allowing them to see their thoughts. Get out of this habit by practicing with a friend, sit opposite them and gaze into their eyes. You will probably end up rolling around on the floor in a fit of giggles but it will teach you how easy it is to catch some ones eye and be confident not to look away.

Get to know you’re self;  Ask your self….

· ‘What is important for me today’?
· ‘What does success mean to me?
· ‘If I had a spare £1000 which charity would I donate it to?’
· ‘What would I do if I had a year left to live?’
· ‘What three things would I take to a desert island’?
· ‘What three things do I admire about me?’

Self awareness is intrinsic to changing your behaviour and beating shyness. Knowing what is integral to how you feel and developing a sense of humour will go along way to finding your self. Do this by asking your self a profound question each day, you may be amazed by the answers. Learn to discover how interesting you are and develop a passion for life and a purpose for your day. When you brush your teeth in the morning, look at your self in the mirror, smile and give your self a compliment. Tell your self something you would only express to some one you love and deeply care about. Once you feel comfortable telling yourself you look nice, you will be able to practice this on someone else.

Stop labelling yourself

Don’t create a self fulfilling prophecy by telling others how shy you are. Fake it till you make it by saying ‘I am fine at meeting new people’. If you find you’re self in a social situation and start to recognise those feelings of insecurity, try acting as if you’re not shy. Image some one you admire and respect, and put yourself in that person’s shoes. Don’t judge your self, accept all your imperfections, would you criticize your best friend the same way you criticize your self. Give your self a chance to shine become your own best friend.

FORM

F – family
O - occupation
R - relationships
M - moneyPractice small talk
While your working on your clients nails it is not enough to answer ‘yes’, ‘no’ and ‘fine’ when some one asks you a question. You need to keep your clients interested and at ease while they are having their treatment, keep the conversation flowing by telling them something of your day, and then ask them a question in return. Worried about what to ask? That’s easy just remember F.O.R.M. Ask plenty of questions and others will think you’re fascinating, letting them talk about them selves will make them feel good.
“How much was your holiday to the USA, we are thinking of going?”
“Are you enjoying your new job, what is your new boss like?
“Has Mike been busy in the garden now the weather has turned out well?”
“How is your family? Did Katie do well at her sports day?”

Fake it

Did you know you only have 10 seconds to impress a stranger, not to mention a prospective new client, in order to instil confidence and faith in your abilities you need to project a calm and assertive attitude to your work. There are some great ways to look self assured both within and out of the salon.
· In the salon your nail station should sit facing the door, this also works at a restaurant or in a meeting, facing the door is generally the power position.
· Make large fluid movements with your hands, confident people will gesture and occupy more physical space.
· When you walk into a room walk straight through the middle, keep you back straight and face forwards, when you approach a new client extend your arm first to shake hands. Initiate contact.
· Keep your hands away from your face and don’t fidget or fiddle with anything.
· Avoid looking down, and keep your neck straight.
· Express how you think or feel about subject; don’t keep your opinions to yourself.

It is important to continue to re educate yourself in this industry developing new techniques to use on our clients. However improving social skills can go along way to boosting your confidence, motivation and develop business. It is safe to say we are all worried about how our business will survive in these hard times, but now is the time to play dirty, and find a unique selling point to your business, becoming a better person while your at it. Check out these books to help you on your self help journey. Make it work for you with these challenges. Each day try a new way to improve your life, by doing the simplest of things.
What to Say When You Talk to Your Self by Shad Helmstetter ISBN-10: 0722525117, ISBN-13: 978-0722525111.
Feel the Fear and Do it Anyway by Susan Jeffers ISBN-10: 0091907071 ISBN-13: 978-0091907075

Say goodbye to being shy with these Dare by day challenges.

Monday – ask three strangers on the street then time.
Tuesday – make small talk with some one you don’t know.
Wednesday – smile today at three strangers, remember smiling is infectious.
Thursday – tell your client a funny story about your childhood
Friday – complement three clients and make their day
Saturday – ask a client a question which may help you solve a problem.
Sunday – look in the mirror and smile at yourself, see your reflection as a confident, self assured person with a fantastic future ahead.

This Article was written for SCRATCH magazine March 2009 by Sam Biddle

Wednesday, 20 May 2009

Picture with a Difference


A CLASS WITH A DIFFERENCE DEVELOPED TO GROW YOUR BUSSINESS AND BOOST YOUR PROFILE.

I know you can produce amazing nails but wouldn’t you love to know how to;

·          Create the winning photo?

·          Produce images for our own portfolio?

·          Advertise your own work in your salon?

·          Create a magazine cover shots?

You can learn how best to show off your work on the 7th June. You will learn;

·          the importance of developing a concept

·          how to style your shot.

·          Learn about the functions on your compact

·          make the most of your lighting and the macro functions.

This class is not about photography, but about utilizing this medium within your business.

SO IF YOU’RE READY TO START PROMOTING YOURSELF WITHIN YOUR OWN BUSINESS AND THE INDUSTRY, THIS CLASS IS FOR YOU.

There will be no application of nails on the day and you will require a model. This class covers the final shot only. This workshop is available to you for just £95 per head, and with only a few places left you need to book your place today. email me on info@sambiddle.co.uk for your booking form.   Timings 10.00am – 4.00pm. Holiday Inn, Fareham -7th June 2009